September 09, 2024

ArrowFest organizers are leaning into chaos and whimsy. Over the next week in Cambridge, audiences will be introduced to more than 40 performances by hundreds of artists in Harvard Square’s newest venue, Arrow Street Arts, the former site of the Oberon.
The inaugural festival offers daily opportunities to experience music stylings, a dance showcase, lunchtime concerts, and interactive performances for a spectrum of ages, including an interactive show for babies called “Whipped Up!” by Soap & Rope Theatre Company.
It follows a server at a 1950’s-style diner trying their very best to please their tiny customers and caregivers. It previously had a sold-out run at Edinburgh Fringe Festival in August last year.
“It’s been such a joy to be in that space, to watch it come together and, and take a step back and then come 40 steps forward,” said Georgia Lyman, executive producer for theater ensemble Liars and Believers and the lead curator for the festival. “I consider our role to support the artists in their vision and to push them to go even further.”

Lyman said she feels there aren’t many places asking artists, “What do you want to do?” And then having the vision, funding and willingness to take that risk.
“So often I feel that art has to make safe choices in order to sell tickets,” she said.
The atmosphere has felt both exciting and chaotic as she’s spent so long looking at budgets and spreadsheets, schedules and contracts, to now finally see artists marvel at where they get to create. Among the artists is Mz Mo Phila, a media personality, born and raised in Dorchester. She will host and MC the festival’s grand finale the “Women of Boston” hip hop showcase on Sept. 15, which was co-curated with BAMS Fest, and will also feature Dutch Rebelle, Brandie Blaze, kei, Cakeswagg, and Jazzmyn RED with their own sets.
“Art is a universal language and I’m grateful for this festival to showcase the many facets of art, and having the freedom to showcase that art however they see fit,” Phila said. “That’s the biggest theme that I hear in all of this is inclusivity. We always find so many things that separate us and make us different. But there’s one thing that’s always going to bring us together. And that’s art.”

Lyman attributes this focus to Arrow Street Arts founder and president David Altshuler who brought that sense of openness and edginess into the space. Altshuler said the festival was designed to be improvisational — in other words — expect the unexpected. It opened Sept. 5 with a ribbon cutting and an experimental and immersive show by Liars and Believers called, “Don’t Open This,” which is a spectacle of aerials, masks, music, puppets, and dance.
He said Arrow Street came out of a core belief that art builds community and community can build belonging. The new space has been renovated and expanded to change according to the needs of the productions.
“These days you need your audience to be more than just somebody who shows up in a seat,” Altshuler said. “They like to feel a part of what’s going on in the performance.”
The festival runs through September 15.