Our mission is to unlock a magical exploration of the palette one Taiyaki NYC® creation at a time.
Through the collaboration of our proud family of staff and diversity of customers, we accomplish our mission by:
- Always holding ourselves accountable to the highest standards of quality for each and every creation we make.
- Accentuating the cultural significance of the meaning of “taiyaki” in Japanese culture.
- Challenging ourselves to continually balance innovation and tradition in our Asian-inspired creations.
- Telling our story through a myriad of channels to continually meet the demands of curiosity generated by our customers’ palettes, and wandering eyes.