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    The Eucerin Skin Savvy Nation Comes to Harvard Square


    On June 27th, from 12pm – 5pm, Eucerin makes a stop in Harvard Square during its cross country tour.  Situated in front of the Charles Hotel on Bennett Street, the Eucerin Skin First Express will be inviting people who visit to take the Skin First Pledge and join the over a quarter of a million Americans who have already committed to good skin health.  Attendees will receive product information and samples.


    For over 100 years, Eucerin has been pioneering skin science and innovation.  It is recognized as one of the leading and most trustworthy therapeutic brands.  In 2010, it was this passion for skin care that inspired the “Skin First platform”, a focus on encouraging Americans to treat their skincare more like healthcare.  In 2011, Eucerin took this platform and their passion for healthy skin and began connecting with consumers on a deeper and more emotional level.